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FTC says your baby can't read!

Posted: August 28, 2012 |   Comments

WASHINGTON (AP) - Many babies at 9 months old are just starting to stand up. Some take their first steps. But, reading? At 9 months? Really?

The Federal Trade Commission doesn't think so.

The agency has filed a complaint against the man behind the "Your Baby Can Read" program, Robert Titzer. The FTC accuses him of false and deceptive advertising for promoting his program in ads and product packaging as a tool to teach infants as young as nine months to read.

The "Your Baby Can Read" program used a combination of videos, flash cards and pop-up books and was advertised extensively on television, YouTube, Facebook and Twitter. It cost about $200 and was sold nationwide at retails stores, including Walmart and Babies R Us.

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