The usual suspects are mounting a huge disinformation campaign against the initiative. A leading coalition is StopCostlyFoodLabeling.com, the funding for which comes in part from the Council for Biotechnology Information - whose members include Monsanto, Dow, and other GMO companies.
Peggy Lemaux, an extension specialist in the Department of Environmental Science at UC Berkeley, was recently quoted in a National Public Radio piece as opposing the initiative. She has credentials, but keep in mind that she's a member of an agricultural science council that includes all the major biotech companies, and was recently the recipient of a financial award provided by Monsanto.
http://www.anh-usa.org
