Officially California has voted "No" on Proposition 37, which required labeling of genetically modified foods (GMOs), even though 96 percent were in favor of labeling before elections according to MSNBC poll.
A $46 million ad campaign by Monsanto, DuPont, and the food industry succeeded, claiming that labeling would be a major inconvenience that would raise costs and food prices.
Organic farmers, retailers, environmentalists, consumers, and other groups comprising over 10 million individuals raised $8 million. In the end, the vote was 4.8 million against Proposition 37 to 4.3 million in favor, according to Acres USA, Jan. 2013.
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